Management Assignment Example | Topics and Well Written Essays - 500 words - 7

The executives - Assignment Example The organization likewise has solid showcasing and promoting abilities; it goes through its publicizing cash all the more effectively that its adversaries are along these lines getting more noteworthy returns as far as income and item mindfulness (Boìˆhm, 58). Such solid promoting and publicizing abilities have given the organization an upper hand in the market than its nearest rival. The piece of the pie of the organization I prone to expanded because of expanded interest for glass items, required by rising requirement for logical exploration just as instruction. The organization, in this manner, should target expanding its efficiency to satisfy that need. This will help the R&H Filter Company to utilize the open door as an upper hand. The R&H Filter Company for the most part utilized waste glasses as crude materials; it reuses glass items. The organization has an inspirational disposition towards green condition, which has offered it a positive open picture. It has been viewed as moderating and protecting nature. Along these lines, another wave for stricter guidelines with respect to emanation of CO2 and carbon monoxide would emphatically influence the organization. The organization should place the fast changes in innovation into utilization to grow high-caliber and creative items in order to have the option to handle the serious rivalry in glass items. Despite the fact that, the company’s high interest in innovative work lead to high income volumes, The R&H Filter Company despite everything has a significant expense structure, the expenses are driven by their liberal representative remuneration, advantages and annuity plans (Ferrell and Michael,

Literary Semiotics Free Essays

Abstract Semiotics Quite regularly the terms semiotics and semiology are equivalent, so that frequently rather semiotics use semiology and the other way around. Ferdinand de Saussure talks about the sign and the main makes the qualification among semiotics and semiology. Semiotics is the general hypothesis of signs. We will compose a custom article test on Abstract Semiotics or then again any comparable theme just for you Request Now Semiology study the working of the sign in the social practice. Today maintains a strategic distance from this qualification and semiotics liken with semiology, ie, they are equivalent words. GENERAL Semiotics: The sign doesn't exist just in language and writing, however in the film we have and tone as a sign, indications of the people convention (mists as signs, and so on . The sign is a general marvel that exists in all types of human correspondence. With the assistance of the sign declare something. The sign correspondence across fringes fellowship. It is accepted that she sign correspondence has with creatures, plants and so forth.. Inside the general etymological data and correspondence there is the abstract type of correspondence among writer and peruser, between the work and the peruser and so on.. Semiotics is shared: First Semantics †which centers around the connection among sign and implied; Second Pragmatics †is a control that centers around the connection between the sign and the peruser; Third Syntax, linguistic structure †is an order that centers around the connection between signs, eg. : Texts as signs books as characters. Semiotics makes a few typologies and recognizes a few kinds of sign frameworks: First PRIRODOJAZICHNI SYSTEMS †characterize them as first-and incorporate characteristic dialects, ie national dialects (English, French, and so on ).. These are the dialects that are portrayed by a particular practice use. In these frameworks each character is according to an article (reference) from the truth. Not all characters are determined, doesn't generally mean just articles that exist, which are in all actuality, yet there are additionally unique, supernatural signs that imply something that isn't unmistakable, yet at the same time exists in our awareness. Second Artificial sign frameworks †Artificial signs we have in arithmetic, science, etc. These signs are called counterfeit, since they concurred. These incorporate street signs, gesture based communication of the hard of hearing, dazzle and so forth = Structure is a method of sorting out frameworks. Framework and structure are indivisible. Third Secondary, optional sign frameworks †for the most part expand on existing etymological frameworks and doesn't generally allude to things that exist in nature. Writing utilizes regular language to interpret scholarly, coding, and so on. Every single optional language have pre-need of characteristic language and together establish some previously performed sign frameworks, for example, Writing. Auxiliary sign framework eg. Fantasy †famous, pictorial framework. fourth Mixed HIBRIDIZIRANI SIGNS †eg. Exposition which consolidates prirodojazichen framework and an optional sign framework and pictorial framework. th METAJAZICI †Metajazichni frameworks, metalanguage considerations when one language depicts another sort of language that is as of now constructed, eg. Hypothesis of writing has depicted the artistic language. There are meta-meta dialects, for example, abstract analysis, scholarly philosophy and so forth.. Semiotic s recognized: semantic and nejazichni signs, verbal and non-verbal. Semiotics recognizes a few sorts of signs: First - Symbols †images are completely coded signs and they denotativni. These signs have a high level of codification and konvencionalnost. In these signs the connection between the sign and the meant is kodiviciran. Second Sign-picture †in these signs the connection among sign and implied is clearly. Notable signs konotivni signs. The model has highlights of masterful creation. Third Sign-INDEX †among them the connection among sign and meant is causal. These signs are commonly semiotic. Model: Where there is smoke there is fire. Among them there is a legitimate association that happens because of long haul recognition. Eg. before a tremor happens, creatures are upset, I felt mean. Additionally, before such fiascos, we get data, admonitions from different planets. This has a place with indeksnoto data. Semiotics contrasts steady and variable signs. The sign shows the item replaces the subject. Subsequently, the sign is seen by the subject imprints. To sign seems must e apostoi need a thing to be supplanted, to connote. Roman Jakobson depicts knizhenosta scholarly self-referential tasteful message. Bit of writing simultaneously can be referential (tasteful) and referential. Znakovnosta writing doesn't debilitate WMO intrigue connoted. The sign is a perplexing arrangement (signifier + connoted). With signs serving elements, moving to different elements, which implies that there must be an understanding. In writing, there is a more significant level of feel, yet this doesn't prohibit sober mindedness. While eg. in news coverage, a higher level of practicality, however it doesn't really imply that there is no tasteful. There is intertextuality. For instance, the farce †there parodiziranje artistic work that as of now exists, we mythema, whose essential content originates from another, recently composed content hipotekst. Indeed, even in the writing have metajazichnost yet overwhelm vtorostepenosta. It ought to be noted and the thought that identifies with the way that there is a distinction among abstract and phonetic frameworks. A few frameworks quicker change, others all the more gradually. Frameworks incorporate konvencionalizirani relations suggest a specific steadiness lawfulness. Discourse is practice the sort of language use. Phonetic framework is gradually evolving. An adjustment in the arrangement of language comes when happening changes in the customary framework. The adjustment in the vocabulary is certifiably not a genuine change in the language, however the adjustment in punctuation is a genuine change, on the grounds that the sentence structure is a reflection of the language, it is the spirit, the embodiment of language. In the twentieth century coming about quick and radical changes in abstract frameworks, and in language frameworks can not change for a considerable length of time. Scholarly framework as an optional Literary Semiotics Systems differ in degree modelativnata power. Frameworks have a high level of first example modelativna force and bid have lower degree modelativna power. Writing isn't excessively significant (auxiliary) sign framework. In the writing, the language framework is revamped in an alternate manner, on the grounds that prirodojazichniot framework is as of now encoded, he by and by coded in the writing, which implies that the abstract framework is doubly coded. = CODE = Code implies is precluded and what isn't. The term â€Å"code† is anything but a simply scholarly term, however originates from egzaknite sciences (arithmetic, software engineering). Code shows us the ideal limit between the taboo and allowed. Modelativnata power is the capacity to introduce a subject as phonetic or abstract figure. The model is an image of the things demonstrating shows a solitary character. Model of the article is shown in a book can be nearer to the world that shows, yet can be far off. Consequently, a few characters are viewed as generally increasingly sensible poreferencijalni, open to predmetmetot and others are viewed as less referential, hermetic and progressively limited to the subject. Structure prirodojazichniot sign suggests an immediate association between the sign and the referent. A scholarly framework that connection between the sign and the item is roundabout, and even imperceptible. When perusing the signs, the entire exhibit of interpretenti that are arranged from other sign with any peruser pbuduva entire scope of various pictures, every peruser think in an unexpected way. For instance, the term â€Å"Company† each poimuva extraordinary: one has a no house, stone house, destroyed house, a delightful house, a house-snail, little house, white house and so on.. Models, the picture of the subject in the writing speaks to what must exist, what can be missing. Conventional language signs poreferencijalni, on the grounds that the association between the sign and the issue might be provieri, and in writing it has not. Some artistic characters totally dismiss referentiality and recognize as nereferencijalni or auto-referential. They totally diverted by the connection between the sign and item, life, the world, and so forth.. Be that as it may, after Mallarme invalidating every one of those connections, they are imperceptible, and even signs can not imply something besides themselves. These imprints imply themselves and accordingly resolve the subject of the meaning of the sign that consistently implies something that exists outside of them. These characters have their source and their durable convention. Canceled legitimate associations between them, or if nothing else imperceptible from the outset. There are abstract characters to a more prominent degree referential and with the end goal that auto-referential, that energize thinking the sign, aside from the specific data they need to offer something more to the subject, ie the world who speak to; those signs will in general have a more extensive, increasingly widespread data how sorted out life and the world. In the scholarly framework is enacted rule sozvuchnost musicality, that actuates the eneral connotation semiotichnost, which assumes a significant job in the arrangement of artistic writings that it doesn't make a difference what you state, yet how you state. There are two totally indistinguishable words. Normal phonetic signs are recognized by a high level of evenness between the article and the sign by which that item is stamped. These signs are more earnestly n eat on the grounds that they contort the picture of a world that is set apart with this sign; at the same time on account of the asymmetry between the sign and the article, ie the world; not consider anything explicitly. Artistic framework is: First optional, auxiliary; Second twofold coded; Third notable, beautiful, with a high degree modelativnost; fourth connection between the item and the sign is lopsided; fifth shows intrigue I

How to Write an Evaluation Paper For Special Needs Students

How to Write an Evaluation Paper For Special Needs StudentsWriting evaluations for college admissions can be difficult, especially if you are new to teaching. However, it is important to know how to write an evaluation. In addition, you must always remember that when writing this evaluation paper, you must state why you think the student would be a good college student. This is especially true in the case of special needs students who may struggle with these requirements.Special needs students are particularly difficult to evaluate. However, even with special needs students, the general process remains the same. Here are a few tips on how to write an evaluation for special needs students.First, do not try to read too much into the special needs of a student. The student may struggle with a subject that makes them very uncomfortable or their physical problems may be so severe that they cannot participate in any normal class activities. That said, they should not be made to feel that t heir struggles are a result of their own shortcomings or that they do not fit in. Instead, make sure that you are sensitive to their personal struggles and make your evaluative statement as directly as possible.Second, realize that students with disabilities have the ability to thrive. As a teacher, you must make the student feel included, valued, and appreciated. They need to be reminded of their worth and the possibilities that they have. Do not use the experiences of the disability student to discourage them from continuing their education.Third, never try to be controversial in a positive way when discussing the merits of the student. There will always be conflicts and misconceptions about what is appropriate. However, teachers should stand up for the best interests of the student. Doing so can create a powerful image and it will help to ensure that the student will be successful. When making a comment on the student's potential, it is important to note the particular ability th at the student has to excel in a particular subject.Finally, how to write an evaluation paper for special needs students revolves around using their situation to teach them about their strengths and weaknesses. This is a unique challenge, but it is not necessarily more difficult than writing a paper for any other student. This is an area that can be effectively tackled by teachers of all abilities, including those with disabilities.Even so, there are some guidelines that teachers can follow when it comes to how to write an evaluation for special needs students. First, be direct in your statements and always include the specific criteria that you used in evaluating the student. Additionally, remember that the student may feel uncomfortable giving his or her honest evaluation.Always review student evaluations with your colleagues and administrators. If you feel that you are not getting the full picture about the student, you may want to discuss the situation with your school counselor or the admissions office. When you learn the different aspects of how to write an evaluation for special needs students, you will be well on your way to having a successful tenure as a teacher.

Applying Different Analytical Approaches For Films Dog...

Applying different analytical approaches to films Dog soldiers Critical approaches: The sound used in dog soldiers was very dramatic and is non-diegetic. The editing was fast paced and added dramatic tension to the setting of the film; the setting was quite dark throughout the film and as it was set in an isolated house in a forest this also helped to add to the dramatic effect. In terms of cinematography, there was a large amount of point of view shots and certain points of the film were in black and white. Accelerated hot reverse shot shows energy of conversation and can see the characters emotion and reactions. Zoom – into window towards woman, slow motion – fire chasing the car and explosion. Camerawork - medium shots, close ups, handheld camera views, over the shoulder and pan of men around the table. The technical elements identified to help find out what the genre of the film would be, the fact that it includes a lot of violence, blood and intense scenes would lead most audiences to believe it was a thriller or horror type film. Another conven tion is that is evident in dog soldiers is fantasy; this is because it includes werewolves, who are not proven to be real, there are also some elements of comedy. Fire light gave a very gloomy/dangerous environment, around Ryan soldiers appeared tired/sweaty – showing how hard the fight is – moon – hints that there is more fighting to come. Lighting is used to create a sense of authenticity Feminist analysis: Gender isShow MoreRelatedStrategy Safari by Mintzberg71628 Words   |  287 PagesAnd Over Here, Ladies and Gentlemen: The Strategic Management Beast 2 The Design School Strategy Formation as a Process of Conception 3 The Planning School Strategy Formation as a Formal Process 4 The Positioning School Strategy Formation as an Analytical Process ix 1 23 47 81 5 The Entrepreneurial School Strategy Formation as a Visionary Process 123 6 The Cognitive School Strategy Formation as a Mental Process 149 7 The Learning School Strategy Formation as anRead MoreLogical Reasoning189930 Words   |  760 Pages................................................................................... 107 Creating Helpful Definitions ............................................................................................................ 110 Different Definitions for Different Purposes .............................................................................. 111 How to Avoid Errors when Creating Definitions ..................................................................... 115 Review of Major PointsRead MoreOrganisational Theory230255 Words   |  922 PagesMartin Lindell, Hanken Business School, Swedish School of Economics and Business Administration, Finland This book makes it easier to understand the current stand of organization theory. I strongly recommend it to anyone seriously interested in the different intellectual traditions that contribute to our understanding of organizations. Professor Tomas Mà ¼llern, Jà ¶nkà ¶ping International Business School, Sweden . McAuley, Duberley and Johnson’s Organizational Theory takes you on a joyful ride throughRead MoreManaging Information Technology (7th Edition)239873 Words   |  960 Pages978-0-13-214632-6 BRIEF CONTENTS Chapter 1 Managing IT in a Digital World PART I Information Technology Chapter 2 Chapter 3 Chapter 4 1 17 Computer Systems 19 Telecommunications and Networking The Data Resource 95 60 PART II Applying Information Technology Chapter 5 Chapter 6 Chapter 7 Enterprise Systems 189 Managerial Support Systems E-Business Systems 253 187 223 PART III Acquiring Information Systems 327 Chapter 8 Chapter 9 Chapter 10 Chapter 11 BasicRead MoreDeveloping Management Skills404131 Words   |  1617 PagesAttitude Scale 171 Creative Style Assessment 172 SKILL LEARNING 174 Problem Solving, Creativity, and Innovation 174 Steps in Analytical Problem Solving 174 Defining the Problem 174 Generating Alternatives 176 Evaluating Alternatives 176 Implementing the Solution 177 Limitations of the Analytical Problem-Solving Model 178 Impediments to Creative Problem Solving 178 Multiple Approaches to Creativity 179 Conceptual Blocks 183 Percy Spencer’s Magnetron 185 Spence Silver’s Glue 185 The Four Types of ConceptualRead MoreFundamentals of Hrm263904 Words   |  1056 PagesChallenges 21 Recession 21 Off Shoring 21 Mergers 22 A Look at Ethics 22 Summary 23 Demonstrating Comprehension: Questions for Review 24 Key Terms 24 HRM Workshop 25 Linking Concepts to Practice: Discussion Questions 25 Developing Diagnostic and Analytical Skills 25 Case 1: Work/Life Balance at Baxter 25 Working with a Team: Understanding Diversity Issues 25 Learning an HRM Skill: Guidelines for Acting Ethically 26 Enhancing Your Communication Skills 26 ETHICAL ISSUES IN HRM: Invasion of PrivacyRead MoreExploring Corporate Strategy - Case164366 Words   |  658 PagesTO THE MAIN FOCUS OF CASES IN THE BOOK 601 PAGE NUMBER IN THE BOOK CASE Ekomate – an Indian company uses networks and relationships to internationalise. Eden Project (B) – latest developments in a successful tourist attraction. Brown Bag Films – strategy development and strategic choice for a small business in an international market ACME – innovation and entrepreneurship in the Indian mobile phone industry. Wimm-Bill-Dann – where from here for a high growth diversified Russian conglomerateRead MoreManagement Course: Mba−10 General Management215330 Words   |  862 Pagesthe difficulties that accounting practices face in determining true performance costs and that forecasting programs confront in establishing the economic determinants of corporate planning? In addition to these challenges, many analytical and strategic evaluation approaches that are used in an attempt to identify and project how well a company is performing have been overwhelmed by the frequency and magnitude of these economic groundswells. In today’s competitive climate, where the changes outsideRead MoreStephen P. Robbins Timothy A. 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Why I Am A Physician - 923 Words

Please submit an essay (450 words or less) that explains your interest and commitment to Community Medicine. When I envision myself as a physician, I picture someone who is truly invested in alleviating suffering, while being a community leader who goes above and beyond to make a difference in the lives of others. One of the most influential interactions that I had with the medical field occurred during high school when my mother fell sick. My family and I were going through a tough time financially and did not have the means of obtaining health insurance or proper health care, until we had heard about a charitable medical clinic nearby. The amount of care the physician took with us was truly remarkable. The physician was able to comfort my mother and I, as well as recommend low-cost medications that she should get. This experience truly set a high standard in my mind of how a physician should spend his or her time with patients. I was very intrigued and immediately asked about volunteer opportunities, which gave me an opportunity to get an early exposure and deeper appreciation for communi ty medicine. Throughout my college career I continued exploring the world of community medicine, by volunteering at Good Shepherd Medical Clinic and participating with Global Medical Brigade in Ghana. I spent two weeks in a small village in Ghana helping in various facets of the medical field. This included door-to-door introductions, triaging patients, shadowing the physician duringShow MoreRelatedWhy I Am A Physician952 Words   |  4 PagesAt the age of two, I was photographed with a stethoscope giving my interpretation of a cardiac exam to my uncle who was in medical school. As silly as it may sound, years later, I find myself attempting to be in the same position. I aspire to be a physician who improves the human condition and facilitates people to live many, healthy, happy years. Collectively, my life experiences have influenced me and helped me discover that my purpose is to heal people. My journey to pursue medicine started inRead MoreWhy I Am A Physician894 Words   |  4 Pagesbecome a physician started at the same time that I was frequently visiting one. During high school, I experienced a new medical problem that required the help of a specialized physician. Being from a small town in Northern Wisconsin and a pediatric patient at the time, that specialized physician was not only an hour drive, but they also had a three month waiting list. As I waited those long three months to be seen, I began to understand how important health really is. My health was something that I hadRead MoreWhy I Am A Physician894 Words   |  4 Pagesdiscomforts felt in their heads when ill, stressed, or tired. Unfortunately, that does not apply to my family. 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I aim to be a great one. College is a time of exploration for many, and the decisions that we make will influence our future careers. My interest for human biology has driven me to choose medicine for my career. So today, I hope to leaveRead MoreI Discovered My Servant s Heart Through Mission Trips With My Youth Group997 Wo rds   |  4 PagesI discovered my servant’s heart through mission trips with my youth group. These mission trips were one of the major factors that inspired me to become a medical missionary. I had the opportunity to work with underprivileged individuals in rural areas and I got to witness the decreased access to basic needs such as health care, food, and proper living conditions. I have always had access to these and I believe they are essential to sustain life. It never really occurred to me that so many peopleRead MorePhysician: Healing the Modern World977 Words   |  4 Pages Since I was very young, I have always loved to help people. In elementary school whenever someone around me got hurt, I was there to make sure they were okay, and I would do what I could to help. As I got older I started to think about what I wanted to do when I was older. I decided almost immediately that I wanted to help people, but I could not decide what type of job I could pursue. I asked m y mom and she said, why not be a doctor? I liked that idea and decided to look into it. I took anRead MoreNurses And Physicians And Physician Assistants835 Words   |  4 Pagespresent time, rounding was just for physicians and physician assistants. But dietitians were recently included, so I got to watch as the providers presented their cases to one another. One individual stood out above the rest as she was presenting to her attending; she was confident, poised, and didn’t skip a beat during her presentation. Once the meeting was completed she sat down next to me and we started talking. She introduced herself as Becky, a physician assistant. Having never heard of the

If We Must Die By Claude Mckay - 1161 Words

â€Å"What is equality?† one might ask. We all have different views on specific topics and can describe what something truly means to one’s self like in the 3 text, â€Å"I have a dream,† by Dr. Martin Luther King Jr (published; 8/28/1963, genre; narrative and argumentative), â€Å"If we must die,† by Claude Mckay (published; 1919, genre; narrative and lyric), â€Å"Harrison Bergeron,† by Kurt Vonnegut Jr. (published; October 1961, genre; satirical dystopian science-fiction short story). In all 3 texts the authors are giving their touch on equality. Equality can convey being treated the same when a colored and a white man/woman are next to each other as Dr. Martin Luther King Jr says. You can also see equality as Mckay who thinks it’s being on the same level of strength and worth as a white man being in the shoes of a colored man. Or equality can be being exactly the same in every way as anyone around you in every exact way in Vonnegut†™s eyes. All these 3 authors have a particular view on how to answer â€Å"What is equality?† and we can compare their ideas. Dr. Martin Luther King emphasizes in his speech â€Å"I have a dream,† how the colored are not treated the same and not a seen as an equal human to the whites. â€Å"One hundred years later, the Negro is still languished in the corners of American society and finds himself an exile in his own land.† (Dr.Martin Luther King Jr., page 1). A colored is regarded less than a white person as the text communicates. â€Å"We will be able to speed up that day whenShow MoreRelatedIf We Must Die By Claude Mckay1237 Words   |  5 PagesThe poem â€Å"If We Must Die† by Claude McKay is not only a sonnet, but also a story that portrays so much more than what first meets the eye. The poem is discussing a group of people who are going off to battle. The narrator of the poem is preparing the group to die, but implying that they must die with honor and in a noble way. The group has been pressed into a corner and there is no way out without a fight and warns them that death is m ost likely in their future. This poem sheds light into the authorRead MoreIf We Must Die By Claude Mckay1665 Words   |  7 PagesThe poem â€Å"If We Must Die† is written by African American author, Claude McKay. â€Å"If We Must Die† was written just a few decades after slavery was abolished. It was created at a time when blacks were highly discriminated and segregation was common. Mckay life was filled with hardships, especially as a writer. Roger M. Valade III said The United States proved not to be the land of opportunity for which McKay had hoped. Editors of larger publications refused his work because he sympathized withRead MoreIf We Must Die By Claude Mckay983 Words   |  4 PagesClaude McKay’s 1919 sonnet, â€Å"If We Must Die†, came at a time when African-American lives were conditional, and seemingly dependent on the actions of the white community. McKay’s choice to write his poem in the form of a Shakespearean sonnet, a form u sually reserved for flowery love language, could be attributed to either establishing his worth as a writer to a community not so accepting of black writers and/or to use an easily understood format to convey the strong message of injustice within AmericanRead MoreIf We Must Die By Claude Mckay959 Words   |  4 Pagesdanger, the esteemed poet Claude McKay boldly spoke out against the cruelty shown towards his people. In his poem If We Must Die, McKay encourages blacks and commands them to stand and fight against the misdeeds committed by whites. Instead of asking blacks to accept their fate or to uselessly flee from the threat of death, McKay dares them to stare death in the face and to fight against the power that whites try to hold over them. In his sonnet If We Must Die, McKay uses bestial imagery, biblicalRead MoreEssay on If We Must Die by Claude McKay725 Words   |  3 PagesIf We Must Die by Claude McKay Clearly provocative and even chilling, â€Å"If We Must Die† by Claude McKay stirs deep and powerful emotions in any who reads it. A poem inspired by violent race riots, it serves as a motivating anthem representative of an entire culture. Graphic and full of vengeance this poem is demanding action, not telling a story. McKay utilizes imagery to its fullest extent creating an end result which any man or woman, black or white, who has ever felt the hard and hatefulRead MoreAn Analysis Of If We Must Die By Claude Mckay925 Words   |  4 Pagesor as small as just some helpful words are enough to overcome an adversary. In the poem, â€Å"If We Must Die†, Claude McKay uses the literary tools of tone, and hyperboles to convey the meaning of bravery and encouragement through the words of a commander performing a battle cry with his fellow soldiers. The tone of hopefulness is conveyed in the poem through the style and diction of the author. McKay writes on how the soldiers, â€Å"Shall be constrained to honor us though dead!† (8). This is aboutRead MoreSimiles In If We Must Die By Claude Mckay868 Words   |  4 PagesClaude McKay was a Jamaican poet who brought hopefulness to the oppressed during the Harlem Renaissance in his poem, â€Å"If We Must Die†. McKay experienced the hardships that colored people were going through because of their race and nationality. He believed that the people should fight for what they believe in, even if it seems like a hopeless cause. McKay uses the concept of dying with dignity to persuade his fellow African-Americans that are being oppressed to fight for what they believe in.Read MoreComparison Of Claude Donne And Claude Mckay And If We Must Die1769 Words   |  8 PagesWhat is your life amount to, if you hadn’t made an impact? Death is a part of life yet many people are afraid of it and are not ready for it when their time comes. The poems that I chose that impacted me is â€Å"If We Must Die† by Claude McKay and â€Å"Death Be Not Proud† By John Do nne. These poems impacted me because I thought it was interesting the difference in the thought process about a subject that impossible to escape. These two poems are talking about experiencing death and when it does come thatRead MoreIf We Must Die by: Claude Mckay (Analysis Paper)1084 Words   |  5 PagesShaymeon Robertson AP English Literature If We Must Die By: Claude McKay If We Must Die, by Claude McKay is a sonnet written during the Harlem Renaissance period; a period where there was a flowering of African-American literature and art, (1919- mid 1930s). Though the Harlem Renaissance period was a time of thriving people and culture in the African-American community, prejudice was still very much active; somethingRead MoreAnalysis Of Claude Mckay s If We Must Die 928 Words   |  4 PagesClaude McKay (1889-1948) moved to America from Jamaica in the early 1900’s. He moved several times before settling in Harlem, New York where he became an important part of the Harlem Renaissance. During his life in America, he wrote numerous pieces of literature from essays, short stories, poems, and more. In the early 1900’s, life in the South was difficult for colored people because of segregation. Thus, the experience of racism motivated him to write poetry. He wrote about peasant life in Jamaica

Coke vs Pepsi free essay sample

Coca-Cola and Pepsi have been rivals for centuries. While most people have their own preference on which cola they prefer, they have no idea what makes these two cola brands so similar yet so different. While both are similar in color and taste, the biggest difference between these two brands are their sugar level. Coca-Cola, the dominant coke brand, contains less sugar compared to that of Pepsi’s. Furthermore, these two world renowned colas are said to help regain energy because of its caffeine content. In addition, Pepsi has higher caffeine content and contains more calories compared to Coke. These two cola types carbonated drinks are slightly different in taste. Coca-Cola has a slight vanilla taste to it while Pepsi has a sort of citrusy taste to it. When poured into a glass, Coca-Cola produces more â€Å"fizz† even though it is much smoother when swallowed. On the other hand, Pepsi maintains its fizzy sensation when swallowed. We will write a custom essay sample on Coke vs Pepsi or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Despite all these differences, most people can barely tell the difference between these two colas in a blind-folded taste test. There was an experiment conducted to test students’ preference on both colas. According to Woolfolk and her associates (185-186), most college student Coke drinkers prefer Pepsi in a test where Pepsi and Coke are labeled as S and L respectively. They have concluded that college students prefer the letter S compared to L. They had conducted an experiment where both cups S and L contained half Coke and half Pepsi. Regardless of the type of cola, the students preferred cola S over cola L in 85 percent of the cases. This has proved that students’ preference on their favorite cola did not result from the preference for different colas, but the preferences for certain letters. In conclusion, these two colas’ have differences so slight that most consumers cannot even tell. References Bhasin, Kim. Coke vs. Pepsi: The Cola Wars. Coke vs. Pepsi: The History of the Cola Wars (infographic). N. p. , 4 Jan. 2013. Web. 10 Apr. 2013. Woolfolk, M. E. , Castellan, W. , amp; Brooks, C. I. (1983). Pepsi versus Coke: Labels, not tastes, prevail, Psychological Reports, 52, 185-186. Print Coke vs pepsi free essay sample In the modern urban culture consumption of soft drinks particularly among younger generation has become very popular. Soft drinks in various flavors and tastes are widely patronized by urbane population at various occasions like dinner parties, marriages, social get together, birthday calibration etc. children of all ages and groups are especially attracted by the mere mentionof the word soft drinks. With the growing popularity of soft drinks, the technology of its production, preservation, transportation and or marketing in the recent years has witnessed phenomenal changes The so-called competition for this product in the market is from different other brands. Mass media, particularly the emergence of television, has contribute to a large extent of the ever growing demand for soft drinks the attractive jingles and sport make the large audience remember this product at all times. It is expected that with the sort of mass advertising, reaching almost the entire country and offering various varieties annual demand for the products expected to rise sharply in the times to come. We will write a custom essay sample on Coke vs pepsi or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page In any marketing situation, the behavioral / environmental variables relating to consumers, competition and environment are constantly influx. The competitors in a given industry may be making many tactical maneuvers in market all the time. They may introduce or initiate an aggressive promotion campaign or announce a price reduction. The marketing man of the firm hasto meets all these maneuver and care of competitive position of his firm and his brand in the market. The only route open to him for achieving this is the manipulation of his marketing tactics. In today’s highly competitive market place, three players have dominated the industry; The New York based Pepsi Company Inc. The Atlanta based coca- cola and U. K. based Cadbury Schweppes. Through the globe, these major players have been battling it out for a bigger chunk of the ever –growing soft drink market. Now this battle has been evolved up to India too with the arrival of these three giants. Soft drink industry is on amazing growth; ultimately these are only one person who will determine their fortunes. The Indian consumer. The real War to quench his thirst has just begun CHAPTER 2 SOFT DRINK INDUSTRY: AN OVERVIEW It all began in 1886, when a tree legged brass kettle in HohnStyth pemberton’s backyard in Atlanta was brewing the first P of marketing leged. Unaware the pharmacist has given birth to a caramel colored syrup, which is now the chief ingredient of the world’s favorite drink. The syrup combined with carbonated the soft drink market. It is estimated that this drink is served more than one thousand million times in a day. Equally oblivious to the historic value of his actions was Frank Ix. Robinson, his partner and book keeper. Pemberton Robinson laid the first foundation of this beverage when an average nine drinks per day to begin with, upping volumes as sales grew. In 1894, this beverage got into bottle, courtesy a candy merchant from Mississippi. By the 1950’s Colas was a daily consumption item, stored in-house hold fridges. Soon were born other non- cola variants of this product like orange Lemon. Now, the soft drink industry has been dominated by three major players – (1)The New York based Pepsi co. Inc (2) The Atlanta based coca cola co. . (3)The United Kingdom based Cadbury Schweppes Though out the glove these major players have been battling it. Out for a bigger chunk of the ever-growing cold drink market. Now this battle has begun in India too. India is now the part of cold drink war. Gone are days of Ramesh Chauhan, India’s one time cola king and his bouts of pistol shooting. Expect now to hear the boon of cannons when the Coca Cola Pepsi co. battles it out for, as the Jordon goes a bigger share of throat. By buying over local competition, the two American Cola giants have cleared up the arena and are packing all their power behind building the Indian franchisee of their globe girdling brands. The huge amount invested in fracture has never been seen before. Both players seen an enormous potential in his country where swigging a carbonated beverage is still considered a treat, virtually a luxury. Consequently, by world standards India’s per capita consumption of cold drinks as going by survey results is rock bottom, less than over Neighbors Pakistan Bangladesh, where it is four times as much. Behind the hype, in an effort invisible to consumer Pepsi pumps in Rs 3000crores (1994) to add muscle to its infrastructure in bottling and distribution. This is apart from money that company’s franchised bottles spend in upgrading their plants all this has contributed to substantial gains in the market. In colas, Pepsi is already market leader and in certain cities likeGorakhpur, Pepsi outlets are on one side all the other colas put together on the other. While coke executive scruff at Pepsi’s claims as well as targets, industry observers are of the view that Pepsi has definitely stolen a march over its competitor coke. Apart from numbers, Pepsi has made qualitative gains. The foremost is its image. This image turnaround is no small achievements, considering that since it was established in 1989, taking the hardship route prior to liberalization and weighed down by export commitments. Now, at present as there are three major players coke, Pepsi and Cadbury and there is stiff competition between first two, both Pepsi and coke have started, sponsoring local events and staging frequent consumer promotion campaigns. As the mega event of this century has started, and the marketers using this event – world cup football, cricket events and many more other events. Like Pepsi, coke is picking up equity in its bottles to guarantee their financial support; one side coke is trying to increase its popularity through. Eat Food, enjoy Food. Drink only coca cola. Eat cricket, sleep cricket. Drink only coca cola. Eat movies, sleep movies. Drink only coca cola. On the other side of coin Pepsi has introduced AMITABH BACHHAN for capturing the lemon market through MIRINDA – Lemon with â€Å"zorka jhatkadhere se lage†. But no doubt’ that UK based Cadbury is also recognizing its presence. So there is a real crush in the soft drink market. With launch of the carbon at reorganize drink Crush, few year ago in Gorakhpur. The first in a series of launches, Cadbury Schweppes beverage India (CSBI) HAS PLANNED:-The world third largest soft drink marketers all over the country. CSBIowholly owned subsidiary of the London based $ 6. 52billion. Cadbury Schweppes is hoping that crush is going well and well not suffer the same fate as the Rs. 175 core Cadbury India’s apple drink Apella. CSBI is now with orange (crush) and Schweppes soda in the market. As orange drinks are the smallest of non-cola categories that is Rs. 1100crore market with 10% market share and cola heaving 50% is followed by Lemon segment with 25%. The success of soft drink industry depends upon 4 major factors viz. Availability Visibility Cooling Range 2. 1 AVAILABILITY Availability means the presence of a particular brand at any outlet. If a product is now available at any outlet and the competitor brand is available, the consumer will go for the at because generally the consumption of any soft drink is an impulse decision and not predetermined one. 2. 2 VISIBILITY Visibility is the presence felt, if any outlet has a particular brand of soft drink say- Pepsi cola and this brand is not displayed in the outlet, then its availability is of no use. The soft drink must be shown off properly and attractively so as to catch the attention of the consumer immediately Pepsi achieves visibility by providing glow signboards, hoarding, calendars etc. to the outlets. It also includes various stands to display Pepsi and other flavors of the company. 2. 3 COOLING As the soft drinks are consumed chilled so cooling them plays a vital role in boosting up the sales. The brand, which is available chilled, gets more sales then the one which is not, even if it is more preferred one 2. 4 RANGE This is the last but not the least factor, which affects the sale of the products of particularcompany. Range availability, means the availability of all flavors in all sizes CHAPTER 3 RESARCH METHODLOGY 3. 1 PRIMARY DATA Primary data is a type of information that is obtained directly from first-hand sources by means of surveys, observation or experimentation. It is data that has not been previously published and is derived from a new or original research study and collected at the source such as in marketing. Advantages of primary data: 1. Basic data 2. Un biased information 3. Original data 4. Data from the primary market/ population 5. Data direct from the population. Disadvantages of primary data: . 1. Large volume of data. 2. Huge volume of population. 3. Time consuming 4. Direct and personal intervention has to be there. 5. Raw data. 3. 2 SECONDARY DATA Secondary data is all the information collected for purposes other than the completion of a research project and it’s used to gain initial insight into the research problem. It is classified in terms of its source – either internal or external. Advantages of secondary data: 1. It already exists, so it saves time. 2. It is often cheaper than doing primary research. 3. It may allow you access to data you could not otherwise get. Disadvantages of secondary data: 1. In some cases, it is very expensive (scanner data, e. g. ) 2. You may have less control over how the data was collected. 3. There may be biases in the data that you dont know about. 4. Its answers may not exactly fit your research questions. 5. It may be obsolete data. 3. 3 SAMPLE SIZE The sample size of survey was 25. 3. 4 HYPOTHESIS It is assumed that most of the people around 60% drink Pepsi, but actually its only 28% and 54% of people drink coke. It may be because of the huge publicity done by coke and their effective advertising strategies. It is assumed that the taste preferred would be of coke only around 50%. But actually people prefer the taste of both as 60% agreed to both and 25% prefer coke and 15% prefer Pepsi. It may be because of the different taste and preference of different people. It is assumed that 50% of people feel that coke is more popular than Pepsi. But its 60% of people feel coke is more popular than Pepsi. It may be because of their popularity and brand ambassador. It is assumed50% of the local shops offer both the cold drinks. But actually it 52%. It may be because both the drinks are in almost equal demand. It is assumed 60% that marketing campaign preferred by the consumers would be of both. But actually it’s Pepsi whose marketing campaign is more preferred. It may be because of the more effectiveness and it’s a celebrity campaign. It is assumed 40% that when ordered for cold drinks both the cold drinks are available. But actually its 56%, it may be because of equal demand and its taste is almost the same. It is assumed 50% of people have these cold drinks twice a week. But actually its 60% of the people who have these cold drinks twice the week. It may because of the change in climate and teenagers are very fond of these drinks. It is assumed that advertising influences the choice of products for customer. But actually it’s the availability as 36% of people agreed to it. It may be because of the same taste and if it’s available in the shop people buy that. It is assumed that coca cola is 30% usually recognized through its TV. But it’s actually 40%. It may be because of availability of TV in every house and advertising through television is more effective. It is assumed that 50% of people recognize Pepsi through TV. But it’s actually 40% it may be because of the availability of alternatives Medias. 3. 5 STATEMENT OF THE PROBLEMS Performance appraisal is a process of assessing, summarizing and developing the work performance of an employee. In order to be effective and constructive, the performance manager should make every effort to obtain as much objective information about the employee’s performance as possible. Low performance can push the organization back in today’s tough competition scenario. The project is aimed at analyzing the performance appraisal in companies. Objective: The various objectives of our research are as follows: To examine why an appraisal system is important To study existing appraisal system in various organizations across sectors like BPO, IT Telecom To find the expectation of appraiser and appraise To determine the satisfaction level of the appraise To reveal the various loopholes in the appraisal system if any To find the consequences of an inappropriately conducted appraisal system CHAPTER 4 INTORDUCTION COKE IN INDIA Coca-Cola comes to India with fanfare in the fifties. For a number of days, The Hindustan Times and other newspapers of New Gorakhpur carried full page advertisement showing a big boy in uniform with a soft-drink crown as the cap. There was no indication of the product. After a few days, Coke was introduced. It was an entirely new drink which fascinated people. It soon became the national drink. For the first time, a soft-drink was available from one corner of the country to another. The person who brought Coca-Cola to India was the father of late SardarCharanjit Singh, Sardar Mohan Singh. A practical man Mohan Singh realized that to popularize Coca-Cola, and make it a best seller it was necessary to â€Å"catch them young. † So he focused on youngsters in the society. The company realized that to become a mass consumption product, one has to go to the village. They gave much importance to the distributive network. The company trucks supplied coke to even the remotest village. Few products appears to be more similar than soft drinks, yet the Cola wars that mark the competition between Coke and Pepsi show how even organizations with highly similar product can be differentiated by their business strategies. Then came battles over the issue of bottle size standardization. Coke the arch rival tried to offering more Cola at a lower price. Pepsi which had some of its early investment tied up in 250ml bottles, went the fountain way. The General bottle size freed has settled at 300 ml. 100 ml more than the pre MNC standard. Fountain mix dispensers, carry home bottles, even 1. 50 plastic bottle with caps good enough to keep them lying down and still preserve the fizz It poured in vast sums to whip up its visibility at the retail level, so that consumers were greeted virtually at every street corner by Pepsi’s blue, red and white colors, because they have perception â€Å"the thing on display sells more. †. Coca-Cola is, finally, redoing the real thing to the replicate the success that it’s arch-rival, PepsiCo. Has achieved with its fast and furious marketing. But to win them, Coke is copying Pepsi. CHAPTER 5 MARKETING STATEGIES OF COKE 5. 1 PRODUCT Coke was launched in India in Agra, October 24, in 93, soon after its traditional all Indian launch of its Cola. at the sparking new bottling plants atHathra, near Agra. Coke was back with a bang after its exit in 1977. Coke was planning to launch in next summer the orange drink, Fanta-with the clear lemon drink, sprite, following later in the year. Coke already owns more brands than it will over need, since it has bought out Ramesh Chauhan. Coke just needs to juggle these brands arounddextrously to meet its objectives, to ensure that Pepsi does not gain market share in t Today, Cokes product line includes, Coca-Cola, ThumsUp, Fanta, Gold Spot, Maaza, Citra, Sprite, Bisleri Club Soda and Diet Coke. PACKAGING Coca-Cola India Limited (CCIL) has bottled its Cola drink in different sizes and different packaging i. e. , 200 ml bottle, 300 ml. Bottle, 330 ml. Cans, 500 ml. Bottle fountain Pepsi, and bottles of 1 and 2 liter. PRODUCT POSITIONING One important thing must be noticed that Thums Up is a strong brandin western and southernIndia, while Coca Cola is strong in Northern andEastern India. With volumes of Thums Up being low in the capital, there are ikely chances of Coca Cola slashing the prices of Thums Up to Rs. 5 andcontinue to sell Coca Cola atthe same rate. Analysts feel that thisstrategy may help Coke since it has 2 Cola brands in comparison to Pepsiwhich has just one. Thums Up accounts for 40% of Coca Cola companys turn over,followed by Coca Cola which has a 23% share and Limca which accountsfor 17% of the turn over of the company. (Thums up being the local drink,its share in the market is intact, forcing the company to service the brand, asit did last year Mr. Donald short CEO, Coca Cola India, said that, we will be absolutely comfortable if Thums Up is No. 1 brand for us in India in theyear 2000. We will sell whatever consumers wants us to. Coca Cola Indiahas positioned Thums up as a beverage associated with adventure because of its strong taste and also making it compete with Pepsi as even Pepsi isassociated with adventure, youth. 5. 2 PRICE The price being fixed by industry, leaving very little role for the players to play in the setting of the price, in turn making it difficult for competitors to compete on the basis of price. The fixed cost structure in Carbonated Soft Drinks Industry, and theintense competition make it very difficult to change or alter the prices. Thevarious costs incurred by the individual companys are almost unavoidable. These being the costs of concentrates, standard bottling operations,distributor and bottlers commissions, distribution expenses and the promotional and advertising expenditure (As far as Coke is concerned, it had to incur a little more than Pepsi as Pepsi paved its way to India in 1989while Coke made a come back in 1993. )Currently a 300 ml. Coke bottle is available for Rs. 6 to8 The 330 canwas initially available for Rs. 13 and now, since the price has gave up to Rs. 18 per can. The prices of 500 ml. , 1 ltr. and 2ltr being Rs. 15 Rs. 23 and Rs. 40 respectively( according to the current survey). Dating back to ‘93, when Pepsi hiked the price of Pepsi Cola fromRs. 5 to Rs. 6 per 250 ml. bottle in some parts of the country-including Agra. Coke penetrated the market with price of Rs. 5 for a 300 ml. bottle, makingit cheaper by Rs. 1 and 50 ml. than Pepsi. Cokes strategy at that time beingable to expand the availability of soft drinks even in rural India. Cokes priority being to first increase the number of drinks per drinker, and then thenumber of drinkers itself. Pepsi also tried this but was trapped by a seriesof competitive price increase and changes in bottle sizes by Parle. But the prices of soft drinks have shot up since Pepsis arrival and the current pricesare being mentioned as under Name Bottle Size MRP (in Rs. ) Coke Per Bottle 200 ml 10 Coke 300 ml 18 Coke 500 ml(Plastic / Glass) 30 Coke 2 litre 70 However, the trends may have been in the early 90s, now the pricesof Pepsi and Coke are the same making it difficult in future and present tocompete on the basis of price. 5. 3 PLACE Coke may have gained an early advantage over Pepsi since it took over Parle in 1994. Hence, it had ready access to over 2,00,000 retailer outlets and 60 bottlers. Coke was had a better distribution network, owingto the wide network of Parle drinks all over India. Coke has further expanded its distribution network. Coke and its product were available in over 2,50,000 outlets (incontrast with Pepsis 2,00,000). Coke has a greater advantage in terms of geographical coverage. But Coke has had problems with its bottlers as the required profits for the bottlers have not been forthcoming. This is more so because Coke hashiked the price of its concentrate by Rs. 8 Further, Cokes operations inIndia are 100% FOBOs. Now, it plans to convert then into COBOs. This isstraining the relationship between the Coke and its bottlers. The company had decided to create a fund to reimburse performing bottlersfor the extra costs incurred on account of the hike in prices of soft drink concentrates. Mr. Short also realized that India is a price sensitive market and the company would have to absorb in the increase in excise duty andsaid that in the long run Coke will have to slash prices for the benefit of theconsumers and said that they were considering a cut in the prices of their fountain soft drinks. Coke and Pepsi have devised strategies to get rid of middlemenin the distribution network. However, 50% of the industry unfortunatelydepends on these middlemen. As of now, around 100 agents are present inGorakhpur. Bottlers of the 2 multinationals have strongly felt the need toremove these middlemen from the distribution system, but very little successhas been achieved in doing so. 5. 4 PROMOTION It must be remembered that soft drinks purchases are an impulse buylow involvement products which makes promotion and advertising animportant marketing tool. The 2 arch rivals have spent a lot on advertisingand on promotional activities. To promote a brand and even to spend a lot on advertising, thecompany must be aware of the perceived quality of the brand, its brand power (if at allthere is) since consumers make purchase decision based ontheir perceptions of value i. e. , of quality relative to price. According to Paul Stobart, Advertising encourages customers torecognize the quality the company offers. Price promotions often produceshort-term sales increases. Coca Cola has entered new markets and also developing market economics(like India) with much-needed jobs Coke attributes its success to bottlers, the Coca Cola system itself, i. e. ,its executive committees, employees, BOD, companypresidents but aboveall from the consumer. Cokes red color catches attention easily and also the Diet Coke whichit introduced was taking the Cake, as Pepsi has not come out with this inIndia. Ever since Cokes entry in India in 1993, Coke made a come back (after quitting in 1977), in October 24 in Agra, the city was flooded bytrucks, there wheelers, tricycle cards-all with huge red Coke-emblazonedumbrellas. Retailers were displaying their Coke bottles in distinctive racks,also with specially-designed iceboxes to keep Coke bottles cold. This wasone big jolt to Pepsi. CHAPTER 6 CASE STUDY Coke vs. Pepsi Cola Wars This Market Model case study follows the more than 100-year â€Å"Cola War† between Coke and Pepsi. When first starting to use the Market Model for market simulation, it is easier to think about this famous competitive battle when there were only two competitive products (the 6. 5 oz Coke in their famous bottle, versus Pepsi’s product). When Coke and Pepsi first started competition head-to-head, Coke had about an 80% market share, and Pepsi had a 20% market share – we can ignore the other competition which has since evaporated. Market Maps can start out to be very simple. In this case, both products share the same category defining benefit – they are both â€Å"Cola Drinks†. If consumers cannot tell the difference in taste between the two in a blind taste test, then the only differentiating qualities are the product brands. Data from the market already gives us a lot of information that we can use to tune the Market Model. We know the Price for Coke and Pepsi, we know their Market Share, and we have a pretty good idea of the Profit Margin (or Marginal Cost) of both from their public financial reports. With these 6 data points we can start to tune our model. If we also have data for another point, say at a time that Pepsi was offering a substantial discount on their product or from another geography, then we would have more than enough data to completely tune a model as simple as the one we are starting with. Because the Market Model uses a proprietary statistical algorithm to impute customer distribution data, the data collection problem becomes much easier and cost effective. Unlike with other statistical techniques, the user does not have to commission an expensive market research report just to tell them what they already know about the existing market. The Market Model allows the user to integrate their own knowledge, and then focus on understanding just those new changes relative to the existing state of the market. For example, after setting up an initial Market Model, the user can run very targeted Conjoint Analysis study to better inform them about what is new to the market (like a new feature). The new data can then be integrated into the Market Map. Once the base model has been constructed and tuned the user can think about how they might change the conditions in the market. Here are some strategic ideas for Pepsi: They might try and add an additional feature, such as a different sized bottle They might try to improve the Pepsi brand